PRE-SALE NOW OPEN · DELIVERY END OF AUGUST 2026
THE “J” COLLECTION
MASTER CRAFT J3
A refined minimalist timepiece embodying the MINASE philosophy.
PRE-SALE NOW OPEN · DELIVERY END OF AUGUST 2026
THE “J” COLLECTION
A refined minimalist timepiece embodying the MINASE philosophy.
PRE-SALE NOW OPEN ✦ DELIVERY END OF AUGUST 2026 ✦ SIX LAUNCH MODELS ✦ RESERVE YOURS TODAY ✦ MASTER CRAFT J3 ✦
A LANDMARK RELEASE
The new MASTER CRAFT J3 debuts in Japan on July 24, 2026, and reaches international markets in a phased rollout beginning in August. Through this exclusive pre-sale, you can secure one of the six launch models today — three on embossed calf leather, three on the classical stainless steel bracelet.
Every pre-sale order is delivered at the end of August 2026.
THE STORY
MINASE began with the Master Craft M Series — watches built without compromise by KYOWA, a Japanese precision cutting-tool maker. Among them, the M3 became a cult favorite for its restrained, minimalist design, so admired by collectors that MINASE revived it in 2018 after more than a decade.
The J3 is that legend reborn: the first model of the new Master Craft J Collection, reinterpreting the M3’s sculptural case through a contemporary lens — slimmer, quieter, and more refined.
SALLAZ POLISHING
The J3’s defining signature is Sallaz polishing — a demanding hand-finishing technique mastered by only a handful of artisans. Applied to the bezel, the case sides, and the angled surfaces of the case back, it produces flawless mirror surfaces and razor-sharp edges that play against hairline-brushed planes.
The result: a simple three-hand watch with a presence that mass production cannot imitate.
REFINED PROPORTIONS
The J3 refines the M3’s sculptural case in hundredths of a millimeter: the diameter trimmed from 38.8 mm to 37.4 mm, the thickness from 10.8 mm to a sleek 9.9 mm. The proportions sit gracefully on nearly any wrist — unmistakably modern, yet true to the original’s spirit.
LIGHT SAND DIAL
Each J3 wears MINASE’s signature “Light Sand Dial” — a finely grained surface that softly catches the light, shifting in character with every angle. Sharp-cut applied hour markers rise in crisp contrast, and both markers and hands glow blue in the dark for effortless nighttime legibility.
Choose from three dials: Black, White, or Beige.
BLUE LUMINOUS MARKERS AND HANDS — LEGIBLE LONG AFTER DARK
THE LINEUP
Pre-sale orders are delivered at the end of August 2026. Select a model below to reserve it on its product page.
Stainless steel bracelet · USD 2,500
PRE-SALE · DELIVERY END OF AUGUST 2026
Six launch models. One chance to own the J3 before its worldwide release.